Traditional Marketing
Methods of traditional marketing can include print advertisements, billboards, flyers or pamphlets, TV, newspaper, radio, etc.
SEEN.
SEEN.
TRADITIONAL MARKETING
WE LIVE IT
Essentially, everything you see outside of a computer or smartphone screen is traditional marketing—everything from newspaper ads and billboards to radio and television commercials. While there is a prominent shift toward a more digitally-focused marketing base, traditional marketing is still alive and well. Traditional marketing can serve as a compliment to your digital marketing strategy and still proves to be an effective tool in helping to promote your business.
While the majority of consumers turn to the internet as their resource to find a product or service, there are still consumers who prefer to do things the old fashion way, who don’t have immediate access to the internet, or simply aren’t as tech-savvy.
Using traditional marketing tactics to supplement your digital approach can ensure you are reaching the widest customer base possible, including those you may be missing by advertising solely online.
Like newspapers, there are still those who prefer to read something that is tangible rather than on a screen. Having hard copies of your flyers or brochures promoting our business can help to reel in those types of customers, and put your business in their hands… literally.
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